Ingredients, honestly shown. Mostly AI.

SuperYou — Choco-Peanut Pro Bar

SuperYou Choco-Peanut Pro Bar

What I did

AI Film Production Creative Concept Shot Design Animation

Credits

Concept & Creative Treatment: Mahita Manikandan

Direction: Saba Gaziyani

Context

SuperYou's Choco-Peanut bar is a new protein bar — fun, energetic, genuinely good for you. They needed a clean product window film that showed off what's actually inside it. Chocolate, peanuts, wafer.

Problem

Two days. No live shoot. And AI texture generation was not cooperating — specifically the wafer. Getting that layered, crisp texture to look accurate took way longer than it should have. The chocolate movement had to feel physically believable too, not floaty or fake.

Solution

Most of the film was generated using Nano Banana, Kling 1.0, and Seeddance Flux. The wafer was the exception — that got shot practically by Saba ma'am and then carefully animated into the AI sequence. A hybrid approach, more or less.

The Concept

The brief was simple: show the ingredients, make them look real. Red background, milk chocolate, peanuts, wafer layers. Accuracy over drama — this bar actually has good stuff in it, so the film just needed to prove that honestly.

Full Film

The chocolate movement was the thing I kept going back to. It needed weight. AI has a tendency to make liquid look a little too perfect — so a lot of the generation time went into getting that right.

Individual Shots

The Result

It ran digitally. Two days, no live shoot — except the wafer, which we did shoot.

Honestly? Pretty glad it worked out.

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Creative Treatment

Shot Breakdowns